Our newest addition to the Dad 2.0 Sponsor family means a lot to us, because their story involves three of our favorite things: entrepreneurship, philanthropy, and a modern solution to an ages-old problem. The problem is man-stink—that particular byproduct of male exertion. And the solution is science.
Hero Clean saw an elemental need and solved it with the first-ever home cleaning line scientifically formulated to target and eliminate the bacteria that cause our unique sweat, stains, and odors. And they made it to work effectively and safely with the modern workout fabrics, shoes, and uniforms that can be a real challenge to clean.
And the best part? Hero Clean donates 7% of its profits to Iraq and Afghanistan Veterans of America, the leading post-9/11 veteran empowerment organization, with the most diverse and rapidly growing membership in the U.S. (Which makes them a perfect partner for a company named “Hero Clean” to support.)
Hero Clean has a great product line and supports a great cause, and we’re looking forward to introducing them (as well as their Twitter and Instagram feeds) to the community next month. Once you see their stuff in action, we have a feeling it’ll soon be a fixture in your laundry room.