What do you think of when you hear the word clean? It’s a word you probably don’t think about much, because it’s easy to take for granted. Or it’s associated with chores, like rinsing out the rain gutters or chasing your kids around the tub.
Sometimes it’s extraordinary circumstances, like after a week or two without running water, that make you appreciate the transformative power of clean. A clean slate. The start of new possibilities.
We’re really excited to launch our Dad 2.018 Sponsor Announcements with new Presenting Sponsor Clorox, which has been synonymous with powerful cleaning for more than a century. Whether it’s a germ-free kitchen where you cook dinner for your family, or the joy of freshly laundered sheets, clean creates the environments where we can thrive and be the most vibrant version of ourselves.
Over the next few months, you’re going to hear a lot more about a new campaign Clorox is launching to show the power of clean in action. And starting in January, Clorox will bring people together to use the power of clean to make a difference for deserving causes in our local communities.
We’re really glad to have Clorox on board this year, because we know it’s the start of something really great.