In 2008, before the influencing Earth cooled, John Andrews and Ted Rubin came together over a radical new idea to involve bloggers in marketing campaigns. Their new book, Retail Relevancy, offers strategies based on 14 … Read More
Episode 111: Taylor Calmus: Builder Eye for the Dad Guy
Since his first appearance, Dude Dad‘s Taylor Calmus has had a third child, written a second book, and launched his first foray into basic cable, as Super Dad debuts on the Magnolia Network this weekend. … Read More
Episode 110: Julie Nowell Loves Slow, Wiggly Growth
Frequent Dad 2.0 contributor Julie Nowell started 3C Consulting in order to inspire a slow, boring, disciplined business ethic among the influencers she hires for brand partnerships. She sees an industry that was primed for … Read More
Episode 47: James Lopez Came From the Worst
James Lopez has built Fatherhood Is Lit on several tenets he tries to live up to every day: Be different, be proud, have fun, and don’t settle. And when it comes to working with brands, … Read More
Reddit Finds Redemption (and Revenue) From “Layered Responsibility”
Among our favorite podcasts is Ad Lib, where Ad Age Editor Brian Braiker interviews those who have moved and shaken their way to prominence in media and marketing. Braiker’s journalistic background made him an exceptional … Read More